KEY PERSONNEL

Dwight Sterling - President

Lyssa Seward - Media Director

Dwight Sterling - President
Dwight Sterling is a partner and President of Multi Media Services. He has supervised the media buying, media placement and media planning for dozens of accounts. Dwight has worked in all markets of the United States with spot television, radio, cable and print campaigns.

Sterling received a Bachelor of Arts degree from Haverford College and a Master of Arts degree from Rutgers University with a concentration in survey research. Prior to joining Multi Media Services, Sterling's experience included work with Arthur J. Finklestein and Associates and a number of market research and survey research firms in New York.

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Lyssa Seward - Media Director
Lyssa Seward rejoined the staff of Multi Media Services in 1994 after marketing and owning her own business for five years. Prior to that, she worked with Multi Media Services from 1987 to 1989. She is fluent in media placement and media planning for television marketing, radio, cable and print. Her media planning, media placement and broadcast experience incorporate more than thirteen years and include work on every level of media buying/sales. Professional experience includes Tucson, Arizona television station KVOA (NBC affiliate), Katz Communications (San Francisco), and J. Walter Thompson (San Francisco).

Seward received her Bachelor of Arts degree in Radio/Television from the University of Arizona.
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